What is experiential cinema
Immersive, interactive, non-linear, multi-sensory and algorithmic. Let’s see how the cinema of the future will be experiential and engaging.
Immersive cinema is the future
What do Douglas Trumbull, Matthew Shifrin and many others have in common? They want to make cinema more immersive. To save the movie theater from the slow agony it is experiencing.
Influencer marketing for cinema
How do you do influencer marketing for cinema? Let’s discover the historical problems of cinema to study how they use social networks today.
Fulldome video: the cinema of the future?
From studying the firmament to modern entertainment. Could the domes, and the fulldome video, be the cinema of the future?
The future of technology in art
I come from an interactive exhibition on Deep Fake in the arts, hosted in the pavilions of the Polytechnic University of Lausanne (EPFL). This Swiss institution, which in 2019 developed the technology for the recognition of “human” deepfakes, is a world-class excellence in the field of science and technology. He wants to help us understand […]
Innovating modern cinema
On a break from work in the Swiss mountains, under the gray sky of early February, I lose myself thinking about modern cinema. What he sees in empty halls (and no, Covid is only partially involved). The one that sees series work more than feature films. Hollywood, like Bollywood or our Cinecittà , bet everything on […]
Invest in art
Art nourishes life, improves the economy, develops the social tissue of a territory. Art is a sustainable and responsible form of investment. A way of investing in culture, and therefore in the development of the spirit. For entrepreneurs, art creates networks and alliances. It introduces new possibilities for the development of the business. Improves offices, […]
